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With everyone—and everything—connected on the digital highway, sustainable growth in today’s business environment has become synonymous with applications.
Customer experiences are increasingly shaped by new advances in connected devices and the applications that run on them. Think about the disruptive impact of digital retail banking with no branches, or how “born-in-the-cloud” enterprises such as Airbnb, Netflix, or Gojek have upended traditional industries with new digital business models.
As a result, software applications have become one of the differentiating factors that can make or break customer experiences.
The most successful digital businesses are those who have built up strong application delivery capabilities to meet evolving customer needs. For such companies, applications can be built, tested and deployed in a matter of hours, instead of weeks and months.
To keep pace with unprecedented application demands, enterprises in Asia Pacific (APAC) are increasingly turning to hybrid multi-cloud environments to drive faster time-to-market and improved customer experiences.
According to IDC1, up to 50% of enterprise IT budgets in APAC are committed to cloud architectures, and this is expected to increase due to the adoption of hybrid cloud.
An effective hybrid cloud strategy, supported by a reliable and robust network infrastructure, is the surest way to deliver seamless application performance with agility, consistency and security. It enables IT organizations to become more agile and lower IT infrastructure costs. Instead of being stuck with rigid legacy systems, IT teams now have the flexibility to choose to deploy the right application and workload in the right cloud environment and improve business responsiveness.
A well-managed cloud infrastructure is also integral to an organization's ability to scale and respond to new market conditions.
Japan's Info Mart Corporation is a good case-in-point. The software company had around 300 customers in the food and beverage industry when it first launched in 1998. Today, that number has expanded rapidly to more than 300,000 customers using its flagship BtoB Platform, which digitizes commercial transactions that are traditionally conducted offline.
So why have a hybrid cloud? In building a hybrid cloud estate, IT organizations unlock greater agility by creating a fully integrated pool of resources across on-premise, public and private cloud environments that can be shared and accessed for on-demand scalability.
Hybrid cloud architectures help bring together the best aspects of public and private clouds:
That said, running a hybrid cloud infrastructure in-house brings along a host of challenges. In the same report, Frost & Sullivan researchers pointed out that 49% of businesses have trouble managing multiple public and private clouds.
In addition, 46% say they do not know how to choose the right infrastructure that can best support each application workload. Cloud and workload migration issues add another layer of complexity.
1 Source: IDC Asia/Pacific Cloud Services: Cloud Platforms July 2018
2 Stratecast “THE HYBRID CLOUD LANDSCAPE Perspectives from the 2018 Frost & Sullivan Cloud User Survey CLOUD COMPUTING (CC) 8-05, December 2018
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